Live your richest life

Grow your values-led, life first business

The only business coaching you need to get clients and scale to multi 6 figures (and beyond), without scaling at all costs

MORE CLIENTS | TIME & MONEY FREEDOM
Live your richest life
Grow your values-led, life first business

The only business coaching you need to get clients and scale to multi 6 figures (and beyond), without scaling at all costs

MORE CLIENTS | TIME & MONEY FREEDOM
You weren't born to blend in
Be audacious & stand TF out

You are a Queen Coach!

You were made to stand TF out with your big heart, bigger vision, and offers that actually change lives.

You’re not lost. You’re not late. And you’re definitely not here by accident.

The truth is... You want more. More income. More impact. More peace. More space to actually enjoy the life you’re building. And it’s not because you’re ungrateful. It’s because you know you’re meant for legacy, not just “enough.”

You’re not lacking skill, passion or power. You already are the answer. Now it’s time more of the right people see it. See you. So let’s get loud and let’s get seen. Let’s build the business (and life) that doesn’t just look good on paper... it feels f*cking good to live in.

You weren't born to blend in
Be audacious & stand TF out

You were made to stand TF out with your big heart, bigger vision, and offers that actually change lives.

You’re not lost. You’re not late. And you’re definitely not here by accident.

The truth is... You want more. More income. More impact. More peace. More space to actually enjoy the life you’re building. And it’s not because you’re ungrateful. It’s because you know you’re meant for legacy, not just “enough.”

You’re not lacking skill, passion or power. You already are the answer. Now it’s time more of the right people see it. See you. So let’s get loud and let’s get seen. Let’s build the business (and life) that doesn’t just look good on paper... it feels f*cking good to live in.

I'm not your typical Business Coach

I help you get and coach more clients, without scaling at all costs so that you can live your richest life

I’m the one you call when you’re done playing small, sick of scaling at the expense of your sanity and finally ready to get clients and your life back.

You’ve got the talent. You’ve coached before. But now? You want consistent income without

being chained to Voxer, your calendar, or multiple content pillars.

That’s where my signature framework called The Rich Genius Model™ comes in. Because when I say rich, I don’t just mean the cash (though yes, we absolutely do that too).

💸 I mean rich in TIME — Friday lunches with your girlfriends, midweek spa dates, solo beach walks before pickup.

💸 I mean rich in PURPOSE — helping the clients you actually want to serve, with the work that lights you up.

💸 I mean rich in LEGACY — more options for your kids, more impact with your voice, and more power in your choices.

You weren’t made to settle. You were made to lead.

Ready to build the business (and life) you actually want??

I'm not your typical Business Coach

I help you get and coach more clients, without scaling at all costs so that you can live your richest life

I’m the one you call when you’re done playing small, sick of scaling at the expense of your sanity and finally ready to get clients and your life back.

You’ve got the talent. You’ve coached before. But now? You want consistent income without

being chained to Voxer, your calendar, or multiple content pillars.

That’s where my signature framework called The Rich Genius Model™ comes in. Because when I say rich, I don’t just mean the cash (though yes, we absolutely do that too).

💸 I mean rich in TIME — Friday lunches with your girlfriends, midweek spa dates, solo beach walks before pickup.

💸 I mean rich in PURPOSE — helping the clients you actually want to serve, with the work that lights you up.

💸 I mean rich in LEGACY — more options for your kids, more impact with your voice, and more power in your choices.

You weren’t made to settle. You were made to lead.

Ready to build the business (and life) you actually want??

my signature framework
The Rich Genius Model™

This isn’t just another framework. It’s your fast track to building a values-led, life-first business

that gets you paid and lets you breathe.

The Rich Genius Model™ is my proven methodology to gain cashflow clarity, craft a strategy to get you consistent clients and is aligned to your life, and close sales without second guessing yourself or over customising to exhaustion.

This is the only coaching you need to take clients from “Who is she” to “I need to work with her.

More aligned clients. More consistent income. More time freedom. That’s the Rich Genius way.

my signature framework
The Rich Genius Model™

This isn’t just another framework. It’s your fast track to building a values-led, life-first business

that gets you paid and lets you breathe.

The Rich Genius Model™ is my proven methodology to gain cashflow clarity, craft a strategy to get you consistent clients and is aligned to your life, and close sales without second guessing yourself or over customising to exhaustion.

This is the only coaching you need to take clients from “Who is she” to “I need to work with her.

More aligned clients. More consistent income. More time freedom. That’s the Rich Genius way.

CASHFLOW
  • Know exactly how your business is set up to pay you (and when).

  • We ditch leaky offers and unpredictable income for a simple, smart financial game plan. Because if the money isn’t flowing, your business isn’t working — no matter how “booked out” you are.

  • You’ll learn how to make

    high-value decisions like a CEO… not a burnt-out solopreneur.

STRATEGY
  • We refine your business model to serve your life, not consume. That means smarter delivery, streamlined offers, and boundaries that protect your time and energy. Say hello to real-life dreams, not just industry trends.

  • Craft messaging that is

    compelling and magnetic AF, positioning you front and centre of your perfect fit clients..

  • We get you visibility without having to go viral or jump on the latest social media trends (unless you absolutely love them!). Because hello, YOU are the trend setter.

SALES
  • Develop a seamless pathway for your leads to turn into clients without energy-sucking tactics. We build a system that works with your strengths

    and your schedule.

  • You’ll learn how to turn interest into income with sales conversations that feel like service, not stress and convert ready-to-buy clients consistently.

  • No more “hoping they’ll DM.” You’ll lead every conversation with confidence and heart.

CASHFLOW
  • Know exactly how your business is set up to pay you (and when).

  • We ditch leaky offers and unpredictable income for a simple, smart financial game plan. Because if the money isn’t flowing, your business isn’t working — no matter how “booked out” you are.

  • You’ll learn how to make

    high-value decisions like a CEO… not a burnt-out solopreneur.

STRATEGY
  • We refine your business model to serve your life, not consume. That means smarter delivery, streamlined offers, and boundaries that protect your time and energy. Say hello to real-life dreams, not just industry trends.

  • Craft messaging that is

    compelling and magnetic AF, positioning you front and centre of your perfect fit clients..

  • We get you visibility without having to go viral or jump on the latest social media trends (unless you absolutely love them!). Because hello, YOU are the trend setter.

SALES
  • Develop a seamless pathway for your leads to turn into clients without energy-sucking tactics. We build a system that works with your strengths

    and your schedule.

  • You’ll learn how to turn interest into income with sales conversations that feel like service, not stress and convert ready-to-buy clients consistently.

  • No more “hoping they’ll DM.” You’ll lead every conversation with confidence and heart.

work with me
Using my BDE system
Book

Book your DEEP DIVE with me.

Decide

Decide to commit to 6 or 12 months of coaching to skyrocket your business success.

Engage

Make payment, receive your onboarding pack to lock in your coaching calls with me. Then get ready as we engage in the best work of your life!

work with me
Using my BDE system
Book

Book your DEEP DIVE with me.

Decide

Decide to commit to 6 or 12 months of coaching to skyrocket your business success.

Engage

Make payment, receive your onboarding pack to lock in your coaching calls with me. Then get ready as we engage in the best work of your life!

YOU'RE IN POWERFUL
company

Let’s get real! You don’t need another “visibility hack.” You need to be SEEN for the brilliance you already bring to the table.

I know what it’s like to feel like your messaging is getting drowned out in a sea of sameness. You’re not generic. You’re not basic. So why does it feel like you’re yelling into the void?

I’ve been there... refreshing my feed, wondering if my words were landing… Trying to “say it better,” post more, do all the things... And still wondering why it felt so damn hard.

But I learned fast! The market isn’t oversaturated. It’s under-specific. The moment I got clear on my voice, my value, and my vision:

🔥 I signed clients who came ready to pay.

🔥 I watched $10K–$15K months become the baseline for my clients.

🔥 And I built a business that’s values-led, life-first, and bank account blessed.

You don’t need to go viral to be valuable. You just need the right message, the right offer, and the right strategy that works for you. And babe that’s exactly what we build here.

YOU'RE IN POWERFUL
company

Let’s get real! You don’t need another “visibility hack.” You need to be SEEN for the brilliance you already bring to the table.

I know what it’s like to feel like your messaging is getting drowned out in a sea of sameness. You’re not generic. You’re not basic. So why does it feel like you’re yelling into the void?

I’ve been there... refreshing my feed, wondering if my words were landing… Trying to “say it better,” post more, do all the things... And still wondering why it felt so damn hard.

But I learned fast! The market isn’t oversaturated. It’s under-specific. The moment I got clear on my voice, my value, and my vision:

🔥 I signed clients who came ready to pay.

🔥 I watched $10K–$15K months become the baseline for my clients.

🔥 And I built a business that’s values-led, life-first, and bank account blessed.

You don’t need to go viral to be valuable. You just need the right message, the right offer, and the right strategy that works for you. And babe that’s exactly what we build here.

OVER $150K SPENT ON COACHING
so that you don't have to!

And no, not all of it was worth it. But every investment taught me exactly what works, and more importantly, what doesn’t.

I’ve seen behind the curtain of the coaching industry. The recycled blueprints. The one-size-fits-all funnels. The “scale at all costs” strategies that leave you exhausted and underpaid.

So when I built The Rich Genius Model™, I did it differently. I had you in mind.

No fluff. No filler. Just the real sales, strategy and mindset training that actually moves the needle.

This isn’t about surface level growth. It’s about building a values-led, life-first business that gives you: Retention (clients who stay, pay, and refer), Revenue (consistent income that reflects your real value) and Repeatable Results (a business that works even when you’re not “on.”)

If you’re tired of cookie-cutter tactics and you’re ready to build something that actually fits you, then The Rich Genius Model™ is where the shift begins.

OVER $150K SPENT ON COACHING
so that you don't have to!

And no, not all of it was worth it. But every investment taught me exactly what works, and more importantly, what doesn’t.

I’ve seen behind the curtain of the coaching industry. The recycled blueprints. The one-size-fits-all funnels. The “scale at all costs” strategies that leave you exhausted and underpaid.

So when I built The Rich Genius Model™, I did it differently. I had you in mind.

No fluff. No filler. Just the real sales, strategy and mindset training that actually moves the needle.

This isn’t about surface level growth. It’s about building a values-led, life-first business that gives you: Retention (clients who stay, pay, and refer), Revenue (consistent income that reflects your real value) and Repeatable Results (a business that works even when you’re not “on.”)

If you’re tired of cookie-cutter tactics and you’re ready to build something that actually fits you, then The Rich Genius Model™ is where the shift begins.

don't take my word for it
See what my clients are saying...
don't take my word for it
See what my clients are saying...
and this...

Hi, I'm Elise!

CEO, Wife, Mother of 3, Food lover & Activator of Your Rich Genius

In 2021, I was pumping breast milk between Zoom calls, praying my newborn wouldn’t wake while I saw clients and leaked through my shirt. I was pulling $30K months as a financial advisor and still wondering how the hell I could feel this tired, guilty, and spread so thin.

The truth? I’d built a business that looked successful on paper, but ran on over-giving, customisation, and zero boundaries. It worked... until it didn’t.

I knew I was made for more. Not more hours, but more impact, more alignment, and yes… more income that
actually stayed in my account.

So I redesigned everything. My offer. My mindset. My strategy. And I built a half a million dollar business that now runs without me working full time, while I coach other powerful women to do the same.

Why Me?
I’m not just a coach who talks about 'financial freedom.' I am financial freedom, in real life.

I’ve got a Master’s in Financial Planning.

I’ve built lasting wealth for celebs and powerhouse professionals.

I travel each year, send my kids to elite schools, and creat time freedom that isn’t a pipe dream... it’s my everyday life.

And the best part? I didn’t scale by sacrificing myself. I scaled with strategy, smart systems, and cashflow that told the truth... even when the Stripe notifications were lying!

And That’s What I Want For You!

I know you want more clients. More income. But you don’t want it at the cost of your family, your health, or your peace. You’re tired of doing more just to earn more. You’re ready for a life-first business. One that’s values-led, cashflow-savvy, and actually works for you.

If you’re ready to stop the cycle of feast and famine… To build a sustainable coaching business that’s rich in every way… And to finally learn how to grow without burning it all down?

I’m the one you call.

Hi, I'm Elise!

CEO, Wife, Mother of 3, Food lover & Activator of Your Rich Genius

In 2021, I was pumping breast milk between Zoom calls, praying my newborn wouldn’t wake while I saw clients and leaked through my shirt. I was pulling $30K months as a financial advisor and still wondering how the hell I could feel this tired, guilty, and spread so thin.

The truth? I’d built a business that looked successful on paper, but ran on over-giving, customisation, and zero boundaries. It worked... until it didn’t.

I knew I was made for more. Not more hours, but more impact, more alignment, and yes… more income that
actually stayed in my account.

So I redesigned everything. My offer. My mindset. My strategy. And I built a half a million dollar business that now runs without me working full time, while I coach other powerful women to do the same.

Why Me?
I’m not just a coach who talks about 'financial freedom.' I am financial freedom, in real life.

I’ve got a Master’s in Financial Planning.

I’ve built lasting wealth for celebs and powerhouse professionals.

I travel each year, send my kids to elite schools, and creat time freedom that isn’t a pipe dream... it’s my everyday life.

And the best part? I didn’t scale by sacrificing myself. I scaled with strategy, smart systems, and cashflow that told the truth... even when the Stripe notifications were lying!

And That’s What I Want For You!

I know you want more clients. More income. But you don’t want it at the cost of your family, your health, or your peace. You’re tired of doing more just to earn more. You’re ready for a life-first business. One that’s values-led, cashflow-savvy, and actually works for you.

If you’re ready to stop the cycle of feast and famine… To build a sustainable coaching business that’s rich in every way… And to finally learn how to grow without burning it all down?

I’m the one you call.

Connect with me on socials!

Follow me on Instagram @elisearicheta

© 2025 Rich Genius™